IKEPOD

Lookbook

IKEPOD had a problem of perception. The horology brand was minimalist by design but often perceived as simple.

 

The solution was to create product imagery that amplified their minimal Marc Newson designs, while remaining visually sophisticated for the luxury consumer.

CLIENT:     

IKEPOD

ROLE:     

Creative Director

DISCIPLINE:     

Brand Strategy, Art Direction, 3D modeling

OTHER:

With Troy Lumpkin

IKEPOD_WEB_B

IKEPOD_WEB_C

IKEPOD_WEB_D

IKEPOD_PORT_WEB_H2

IKEPOD_PORT_WEB_H1

IKEPOD_PORT_WEB_K1

IKEPOD_PORT_WEB_K2

IKEPOD_WEB_A